Labour Minister Shiv Charan Lal Sharma visited Gurgaon on Wednesday to meet senior department officials to decide on the likely course of negotiations.
According to media buyers, the demand for integrations is on the rise, thanks to the ability it has to stand out in a cluttered environment, if done the right way.
Industry sources indicate DD Direct Plus has a subscriber base of around nine million. The DTH operator's reach is second largest after Dish TV, which has a gross subscriber base of 10.9 million.
According to data compiled by media research agency TAM, the rate of growth of advertising on television in terms of the number of hours was half during the January-June period this year in comparison with the corresponding period last year.
German luxury car maker Mercedes-Benz is preparing to commence leasing vehicles to consumers in the Indian market by the end of this year. No other luxury car maker in the country currently offers vehicles on lease directly to customers.
The company is willing to partner existing players; to begin with commercial vehicle launch.
It was a year ago that Nielsen had suspended services to the analyst community following an uproar by companies over inaccurate reporting of market share data.
After termination of the joint venture with Honda Motor Corporation (HMC), the world's single largest two-wheeler manufacturer Hero Honda has begun scouting for partners globally to source technology and designing expertise.
Devise new strategy to take on competition from multinational brands.
The interested companies include Emami and Dabur.
Toyota Motor Corporation and Honda Motor Corporation plan to make India a hub for sourcing components of small cars.
Small independent agencies in India are slowly but steadily making inroads into large advertiser accounts held by industry majors.
According to industry estimates more than 70 per cent of motorcycles are bought through financing schemes.
When Modi Rubber closed an agreement with German tyre manufacturer Continental for outright sale of Modi Tyre Company Ltd (MTCL) last month, the exit led to speculation of the group foregoing interests in the segment.
Japanese firm to retain Camlin, Camel brands.
Morel, who was in India recently, spoke to Viveat Susan Pinto and Priyanka Singh.
India's largest car maker, Maruti Suzuki, has put in place a new strategy to reduce its dependence on Japan for auto parts.
At the moment, it has only personal computer monitors in its portfolio.
The ad rates for the coming IPL-4 have risen 30 per cent to Rs 600,000 for a 10-second slot.
HSCI has now appointed Seki Inaba the director (marketing) for the Indian market. Inaba, who takes over from Tatsuya Natsume, will be responsible for marketing, sales and after-sales initiatives of the company in the country.